Yep, stale is the sort of think marketing people fear. It works? It's simple and user friendly? It's crash-proof? Boring.
Interesting concept.
<http://www.businessinsider.com/how-iphone-app-switching-should-work-2013-3>He says:Apple's iPhone operating system, iOS, is starting to feel stale. It's pretty much looked the same since the smartphone debuted back in 2007.So I guess he wants change for change's sake?
He probably got tired of rainbows after seeing 3 or 4.
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